I'm a San Francisco-based spokesperson, public affairs specialist, meteorologist, and traffic reporter. I have over 10-years in experience informing the public both in the public and private sectors.
About Erica
Public Relations
SFMTA | October 2015- Present
Deputy Spokesperson
- TV, radio, and print spokesperson for SFMTA
- Multi-media journalist shooting, editing, and promoting all agency video content
- Work with the Mayor's Office to promote “Muni Forward” initiatives
- Manage social media accounts and execute branding initiatives across platforms
Special Skills
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Edius video editing software
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WSI Max & TruView Titan software
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Voice over work
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Spot-reading
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Live, breaking news coverage
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Press event planning
Education
Television
CBS | November 2017- Present​
Meteorologist
- Freelance on-air meteorologist for live evening shows at CBS Sacramento (KOVR)
- Produce content for CBS13.com and social media
- Build weather graphics using WSI Max software
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Penn State University | Certificate in Meteorology
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University of California, Berkeley | BA in Mass Communications, Minor in African-American Studies
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Harvard Business School | Management Certificate, Organizational Leadership
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Mercy High School SF Alumnus
KRON-TV | April 2010 - March 2015
Meteorologist/Morning Weather Anchor
- Forecast on live television for the KRON 4 Morning News
- Create graphics, prepare presentation, ad-lib for a TV audience using WSI/Weather Central software
- Use social media and appearances to increase viewership and viewer participation
Social Media Reporter
- Report on trending topics and stories with buzzworthy attention
- Interact with viewers, government agencies, and PR firms through social media
Traffic Reporter
- Prepare and present, live, unscripted traffic reports for a viewing audience
- Expert/Bay Area native knowledge of the roads
- Use Beat the Traffic and TruView Titan software
Radio
Total Traffic & Weather Network | March 2015 - 2019
Traffic Anchor
- Report live traffic for KCBS radio every 10 minutes
- Record both live and taped traffic reports, including reading of spots
- Produce and report weather and traffic hits for iHeart Media radio stations, including Sacramento stations such as KFBK.
Film
Marvel Studios | Ant Man 2 | October 2017
Extra